Our book with Wiley on AI

Thanks, Nisha. Thanks for your kind words. I learned a lot from you, Wil and Michael. I enjoyed being your editor! I benefited greatly from ...

Friday, March 31, 2023

5 ways AI will transform CRM | CIO

"Software-based services are the low-hanging fruit when it comes to this emerging revolution. AI can be plugged into existing software more easily than using it to build services from scratch. CRM systems are a particularly attractive target for this since when implemented effectively, they can have a rapid impact on a company's bottom line. Nudging sales up a couple of points by better targeting profitable customers is a realistic strategy for a CRM deployment."
https://www.cio.com/article/465624/5-ways-ai-will-transform-crm.html#:~:text=Software%2Dbased%20services,a%20CRM%20deployment